Mautic Integration

Control your data and processes more flexibly across Mautic’s system boundaries

With the Marini Integration Platform you can seamlessly integrate all Mautic endpoints into your systems, processes and data. Build your processes freely and have your data at hand, regardless of system boundaries. No matter if processes start in Mautic, end in Mautic or just pass through Mautic.

Integrate all Mautic endpoints without effort and more successfully

Cloud, hybrid, on-premises, all endpoints, fast, scalable and secure

Technical details

Selected features for powerful Mautic integrations

  • All endpoints
    All Mautic endpoints are fully integrated and automatically recognized.
  • All methods
    Besides read, write and update, other methods can be used in Mautic endpoints.
  • Uni- and bidirectional
    Synchronization can be configured unidirectional or bidirectional for your system.
  • Flexible synchronization
    Create records in one synchronization direction and only update them in the opposite direction – no problem.
  • Conditions & Actions
    Data can also be synchronized only according to certain conditions from or to Mautic.
  • Systems evolve continuously
    New fields are read out, recognized and can be directly integrated into the synchronization via dialog.
  • Hosting independence
    Link Mautic with others, whether they are hosted in the cloud, hybrid or on-premises.
  • Custom development
    Model your individual connectors of your Mautic integration via the intuitive user interface.

Full feature list

Details of the full feature list can be found under the HubEngine and DataEngine components. Information about the integration technologies, the bookable data packages and the Professional Services are documented under the Platform.

Break your data silos, connect your teams and increase your success

Selected cases of Mautic integrations in use

Holistic lead management with Salesforce integrated in Mautic

Through the Mautic marketing automation application, you can easily collect and develop your leads in a versatile way when you integrate your CRM system with Mautic. For example, you can seamlessly integrate your Salesforce Sales Cloud with Mautic via the Marini Integration Platform.

Using the HubEngine, you can route leads that come into Mautic into either your Contacts or Leads in Salesforce via Conditions. Additionally, you can use the Companies module in Mautic to sync the associated companies to your Sales Cloud. This way, you can route incoming inquiries into your CRM in real time and process them there. Studies have shown that 50% of sales go to the vendor that responds first. From the Sales Cloud, sales can also trigger actions in Mautic, such as predefined mailing campaigns.

Contacts and companies are synched to the respective modules in Salesforce. Either collecting leads in mautic and synching them to salesforce or routing leads to mautic to nurture them.

Manage your leads' interests for optimal campaign management

A commonly used integration is from the open-source marketing automation application Mautic to SugarCRM’s CRM system. Collected leads through Mautic can be tagged with interests, as any fields can be created in Mautic. Leads can receive tailored and automated email campaigns based on their interests. This allows the lead to be nurtured and its interest to be increased. By integrating the CRM system with Mautic, the sales department has an overview of the different leads, their interests and their development status at any time.

Estimates suggest that sales spend about 2/3 of their available time on non-revenue generating activities -like gathering data. By integrating your marketing automation with your CRM and the associated automation of lead nurturing, sales has more time to focus on what really matters – selling.

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Frequently Asked Questions

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