SAP Sales Cloud integrated with HubSpot’s Marketing Hub to drive sales performance

A common and very efficient scenario is the integration of marketing and sales. 50% of orders go to the vendor who responds first to the inquiry. So whoever responds first significantly increases their sales performance.

The challenge in this example is to transfer the qualified leads generated via HubSpot to the SAP Sales Cloud as quickly as possible and trigger the appropriate processes there. It is ideal if the inquiry is also immediately matched with the inventory. To meet all requirements and synchronize the systems in real time, only two HubEngine plans are needed.

Integration: Marketing Hub - SAP Sales Cloud - Integration
Leads and contacts are routed between HubSpot and SAP.

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