The Consent Manager on the MARINI platform centralizes the management of consents collected from various systems like CRM, marketing, service, and e-commerce. It consolidates consents, automates their processing, and securely documents them for auditing. Consents can be orchestrated in real-time or scheduled across systems to ensure data remains up-to-date and compliant.
Benefits
- Centralized, audit-proof documentation of consents, even in complex corporate structures
- Real-time orchestration and automated processing of consents
- Flexible management and linkage with data objects like the Golden Record
- Detailed compliance reports for fast evaluation and audit purposes
- Rights and roles management for targeted access and data protection
- Compliance with GDPR and country-specific privacy regulations
- Scalable for large enterprises with multiple divisions and international locations
Centralized Consent Management and Consolidation
The app aggregates consents from multiple sources, ensuring a unified view of all customer consents, whether they originate from CRM, marketing, or other business systems.
Flexible Orchestration and Automation
Consents are orchestrated either in real-time or on a scheduled basis, keeping data current. This flexibility is crucial for optimizing marketing workflows and ensuring legal compliance.
Audit-Proof Documentation
The Consent Manager provides comprehensive, traceable documentation of all collected consents, making it easy to demonstrate GDPR compliance by showing when and how each consent was obtained.
Scalability and Adaptability
Designed to scale, the app is suitable for both small businesses and large enterprises. It fits seamlessly into simple configurations or complex use cases, such as multinational corporations with multiple business units.
Detailed Compliance Reporting
With robust reporting tools, the app generates detailed reports on consent history. These reports help businesses monitor and demonstrate compliance with privacy regulations.
Flexible Rights and Roles Management
The built-in rights and roles management feature ensures precise control over access to consent data, allowing teams to work securely while maintaining efficient consent management.